{"id":63684,"date":"2023-04-04T10:20:10","date_gmt":"2023-04-04T08:20:10","guid":{"rendered":"https:\/\/www.aligro.ch\/pages\/?p=63684"},"modified":"2023-04-04T10:20:10","modified_gmt":"2023-04-04T08:20:10","slug":"aligro-souffle-sa-centieme-bougie-cette-annee","status":"publish","type":"post","link":"https:\/\/www.aligro.ch\/pages\/fr\/news\/aligro-souffle-sa-centieme-bougie-cette-annee\/","title":{"rendered":"ALIGRO souffle sa centi\u00e8me bougie cette ann\u00e9e !"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]L\u2019histoire de l\u2019entreprise familiale remonte \u00e0 1923, lorsque Paul et Ernest Demaurex cr\u00e9ent \u00ab Demaurex Fr\u00e8res \u00bb \u00e0 Morges. Auparavant, Aline Demaurex, leur m\u00e8re, avait repris l\u2019\u00e9picerie du village de Gilly (VD) et la leur avait transmise. Cette ann\u00e9e, ALIGRO a donc le grand plaisir de souffler sa centi\u00e8me bougie\u00a0!<\/p>\n

C\u2019est en 1966 que le premier march\u00e9 ALIGRO voit le jour, \u00e0 Gen\u00e8ve, sous l\u2019impulsion de Pierre Demaurex, fils d\u2019Ernest et p\u00e8re des propri\u00e9taires actuels. Pourquoi \u00ab\u00a0ALIGRO\u00a0\u00bb\u00a0? Pour ALImentation de GROs. Trois ans plus tard, un second march\u00e9 voit le jour \u00e0 Chavannes-Renens (VD), si\u00e8ge actuel de l\u2019entreprise.<\/p>\n

Etienne et Dominique, les fils de Pierre Demaurex, reprennent l\u2019entreprise en 1992, en gardant soigneusement \u00e0 l\u2019esprit la devise familiale : \u00ab Toujours mieux servir le client \u00bb. L\u2019entreprise se modernise et agrandit les march\u00e9s ALIGRO en d\u00e9veloppant davantage les secteurs des produits frais, en ouvrant des poissonneries avec service et des boulangeries artisanales. Le march\u00e9 de Sion (VS) est ouvert en 2005 et ceux de Matran (FR) et Schlieren (ZH) en 2012.<\/p>\n

En 2017, ALIGRO reprend l\u2019entreprise Cash&Carry Angehrn avec ses 360 collaborateurs et 9 points de ventes, tous situ\u00e9s en Suisse al\u00e9manique. Leur modernisation d\u00e9bute en 2018 et les sites de Rapperswil-Jona, Berne, Br\u00fcttisellen et derni\u00e8rement Wangs-Sargans sont aujourd\u2019hui enti\u00e8rement r\u00e9nov\u00e9s et flambant neufs.<\/p>\n

Avec plus de 1000 employ\u00e9s et 14 points de vente en Suisse al\u00e9manique et en Romandie, tous situ\u00e9s dans des lieux strat\u00e9giques et offrant des perspectives de croissance importantes, ALIGRO propose une gamme de produits alimentaires unique \u00e0 des prix tr\u00e8s comp\u00e9titifs. Unique en Suisse, le concept ALIGRO s\u2019adresse en priorit\u00e9 aux restaurateurs et aux d\u00e9taillants. ALIGRO a toujours port\u00e9 beaucoup de soin \u00e0 la qualit\u00e9 des conseils et des services propos\u00e9s \u00e0 la client\u00e8le. C\u2019est pourquoi la plupart des collaborateurs pr\u00e9sents dans les rayons proviennent des m\u00e9tiers de bouche : cuisinier, boucher ou boulanger. Le personnel d\u2019accueil et d\u2019encaissement se fait un plaisir d\u2019offrir un service attentionn\u00e9 et personnalis\u00e9.<\/p>\n

Apprenez-en davantage sur l\u2019histoire de l\u2019entreprise en visitant la page \u00ab\u00a0A propos d’ALIGRO\u00a0\u00bb<\/a>.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text]L\u2019histoire de l\u2019entreprise familiale remonte \u00e0 1923, lorsque Paul et Ernest Demaurex cr\u00e9ent \u00ab Demaurex Fr\u00e8res \u00bb \u00e0 …<\/a><\/p>\n","protected":false},"author":9,"featured_media":63689,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-63684","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-autre"],"acf":[],"yoast_head":"\nALIGRO souffle sa centi\u00e8me bougie cette ann\u00e9e !<\/title>\n<meta name=\"description\" content=\"L\u2019histoire de l\u2019entreprise familiale remonte \u00e0 1923, lorsque Paul et Ernest Demaurex cr\u00e9ent \u00ab Demaurex Fr\u00e8res \u00bb \u00e0 Morges. 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